Video Articles

Video hosting platform Vimeo yesterday announced on its blog its support for Creative Commons licensing, providing its members a more precise control over where and how others can use their own videos. But restrictions persist with how members can feature other rights-owners videos and other original works on Vimeo, even if they have the same clearances that Creative Commons provides.

By now everyone knows that HTML5 will have a <video> tag built into it allowing you to place video online without the need for an external player. But ReelSEO has scored a major win and put together two major powers in the online video player arena, Jeroen “JW” Wijering and the Opera browser’s HTML5 video [...]

Wherein Chris describes himself as a flappy head and gives you the scoop on TubeMogul's now-free-to-use video analytics package, InPlay.

Is brand integration the wrong approach to Web video advertising? It may very well be, said Chris Williams, the general manager for Disney-owned digital studio Take180. I caught up with him at the NATPE LATVFest this week and he shared his contrarian point of view on why he believes pre-rolls are a smarter and more [...]

Registration for OVC is now open—sign up before August 1st for lower early bird rates!

OVC is heating up. Keep an eye out for some big speaker announcements, and a preliminary list of accepted sessions, starting next week.

ReelSEO's Grant Crowell interviews Daliah Saper, Intellectual Property and Internet Law attorney, to provide an basic introduction for businesses and other professionals with understanding legal issues with online video.

You want to know what I love?  When companies announce new video-related products or services.  Seriously… I’m a video nut, and I get excited about new things.  Want to know what I hate?  When new products or services are announced, but not remotely explained.  Such is the case today. TwitVid has announced a new ad [...]

YouTube has a lot to say this week.  First they announced a new mobile version of their site—and it rocks.  Then they officially released Leanback into the wild—it’s also very cool.  Now they’ve announced a new grant program designed to help members of the Partner program make better and better videos. It’s called YouTube Partner [...]

This weekly Viral Video Round Up series is intended to accomplish a few different tasks:  point out viral successes, reverse engineer them to ascertain what elements helped push them over the top, and have a little fun.  I feel very confident that this week’s edition achieves all three goals.  Because most of you come for [...]

Hallelujah, right? I mean, that’s part of what we’re all doing here at ReelSEO, video online for advertising and marketing. So it’s good to know that our target demographics aren’t angry about it. Our erstwhile pals over at eMarketer (I’m not really sure if we’re pals or not, but I like to think so) did [...]

A few weeks back, I mentioned that YouTube and Google were indexing YouTube’s closed captions and subtitles. In fact, YES – both Google and YouTube ARE indexing videos for text that is contained within closed captions and subtitles. In this post, I would like show you why you should be taking advantage of YouTube’s closed [...]

I wrote back in May about YouTube’s announced Leanback interface—designed to help you seamlessly shift to watching YouTube content on your television.  It was a relatively detail-free announcement, as I recall, but on the heels of the Google TV notice, it was definitely intriguing. Well, today the intrigue ends.  YouTube has officially launched Leanback, and [...]

Another month has come and gone and ScanScout has put out its report on the state of online video for May 2010. The report continues to provide some valuable information for those serving up videos as well as video advertising.In the US California topped the locations for most videos watch followed by (in no real [...]

What do you get when you take the most popular online gaming console network and marry it to online video? Massive piles of cash apparently! Microsoft has announced that Xbox LIVE, the online network for the Xbox 360 console, has topped sales of One Billion dollars! Sure, they sell a lot of things on that [...]

YouTube has unveiled a new version of their mobile site, and the changes are pretty significant.  The new mobile site is faster, more touch-friendly, more HTML5-friendly, and it has a lot of new features. YouTube claims to serve 100 million video playbacks per day to mobile devices, which is an alarmingly high number.  I can’t [...]

Everyone wants to leverage YouTube, and the professional film community is no different.  We’ve seen unknown directors land big Hollywood gigs because of a video they uploaded.  We’ve seen major film studios reap the benefits and word of mouth for new releases by adding the latest and greatest movie trailers to the video portal.  But [...]

Some well-known SEO folks are seeing some drastic changes to local-result queries on Google, including Frank Reed over at Marketing Pilgrim.  The results are clearly part of a testing phase, as not all users are seeing the same thing.  But the changes are huge and could have rippling impact for all kinds of businesses. Apparently [...]

YouTube is trying to make their appeals process easier for members by adding features to the account interface.  In the world of YouTube, when you upload a video that ultimately ends up flagged as a violation of the Community Guidelines, your account receives a strike.  Get too many strikes… and you’re out. As with most [...]

Brands and advertisers are spending a lot more money in online video. But how can they make sure their ads run in brand-safe environments and that they get the most out of their investment?   Watch this week’s New Media Minute for best practices and tips to follow. Best Practices and Tips for Brands and [...]

Welcome back to our weekly Viral Video Round Up series, where I pick some of my favorite viral videos from the past week or so and attempt to figure out what it is that made them so popular.  The hope is that we can, as video creators and marketers, gain a better understanding of the [...]